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5 Tactics for Using Social Media for Church Communications

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A recent Pew Research Center study showed that majority of Americans use Facebook and YouTube.

The social usage of other platforms varies by demographic but those are the most popular.

For instance, 78% of adults 18-24 years use Snapchat.

Social media has become a standard tool for communicating and one that needs to be embraced!

According to the Pew Study, the most popular social platforms – in order of US adult usage:

  • YouTube (73%)
  • Facebook (68%)
  • Instagram (35%)
  • Pinterest (29%)
  • Snapchat (27%)
  • LinkedIn (25%)
  • Twitter (24%)
  • Whatsapp (22%)

Churches are often laggards when it comes to technology trends but are now learning to take advantage of the available social technologies to improve communications with their members and community. Read the Full Article →


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